Interview with Nook Sleep

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The one thing that all parents are looking for when planning the nursery or child's room are safe, reliable products with excellent reputations. We search for confirmation that a product is safe on mom blogs, product pages and even Consumer Reports – come on I know I'm not the only one who did this?

So when it comes to a quality mattress for your baby or child look no further. Let us introduce you to Nook Sleep. Inspired by nature Nook Sleep mattresses provide peace of mind that you are providing your child with the safest sleep environment, but they also look super cool!

Learn more about what makes the Nook Sleep products so special and deserving of a splurge in that baby room or big kid bedroom.

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Q&A With Nook SLeep
Nature Made. Parent Approved.

Q. What was the inspiration for creating the first Nook Sleep organic mattress and what inspired this unusual exterior?

A. When we launched 10 years ago (EEK!), there wasn’t an organic mattress on the market that was also breathable. Those beneficial materials were all underneath a plastic waterproof cover that prevented baby from receiving the benefits. 

The exterior is inspired by nature: pebbles in a creek to be exact. Similar to how water moves around pebbles in a creek, the raised Pebble design keeps air moving freely over and around the entire crib mattress so baby only breathes in the purest, oxygen rich air.

Pebble mattress cover design inspired from nature to provide the best sleeping conditions

Pebble mattress cover comes in various colors per mattress type

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Q. What makes the Pure crib Mattress a top organic pick?

A. Every material found in the Pebble Pure is a Certified organic and sourced from the earth. Those three materials are organic coconut coir, natural rubber tree latex and organic natural wool. Doesn't get much more organic than that.

• Coconut Coirs are a highly durable, springlike material that is moisture resistant and allows moisture to pass through it, creating a breathable core that’s resistant to mold and mildew.
• Natural wool serves as a natural insulator, which helps you sleep warmer in the winter and cooler in the summer. It’s also naturally flame resistant, preventing the need for chemical flame retardants.
• Natural latex means we haven’t added any extra toxic chemicals to it during the manufacturing process.
  

The Pebble cover is also made of few materials that each have a purpose including Eucalyptus Tencel fibers that serve as a natural temperature regulator and handpicked organic cotton offers supreme softness for comfort. We also use earth's oldest and most trusted safeguard for all Pebble fabric, which is bathed in water based, liquid zinc. It acts as a natural protector against dust mites, microbes, unpleasant odors, mites, fungal growth, and mold.

Organic inside and out the Pure crib mattress + Pebble cover comes in various colors.

Organic inside and out.

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Q. What kind of impact can sleeping on a Nook Sleep organic crib mattress have?

A. Nook applies the knowledge from research that shows a sleep environment rich in oxygen is critical for cognitive and physical development in infants. It also helps them sleep longer and deeper.

All Nook Sleep products facilitate better airflow in and around the crib and by ensuring smarter temperature regulation at nap time and nighttime. For example nanotechnology naturally makes the Pebble cover fabric water resistant all while maintaining optimum breathability and air flow. Small messes will “pebbles” on top of the fabric and can be cleaned off with a damp cloth. If the Pebble fabric was to be waterproof,  breathability would be highly compromised.

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Q. Would love to learn more about the new breathable DREAM COTTON crib matTress – what makes this one special?

A. This is our only 100% cotton product and we use cotton because it is one of the most breathable natural materials on the planet. The Dream Cotton crib mattress is made of 100% upcycled cotton denim that is then wrapped in our non-toxic Freudenberg Fire Barrier. The Pebble cover is still used to complete the cohesive unit, and therefore all of the health benefits of the Pebble cover still hold true.

Dream Cotton crib mattress + Pebble cover which comes in various colors.

Like a favorite pair of jeans, a Nooks's Dream Cotton mattress core is made of 100% Upcycled Cotton Denim.

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Q. What other products does Nook Sleep offer to support a healthier life for a baby or child?

A. We think all touch points of a child’s and early adult’s life are important.  Whether through tummy time and picnics on one of our Lilypads, nursing with a Niche, chilling in the Pebble Lounger or transitioning to a twin or full size mattress, every product we bring to market must hold true to who we are as a company.

Pebble Lounger comes in various cool colors.

Pebble Lilypad Play Mat comes in various colors. PC: @epinkgirl

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Q. Do you have a social media style crush?

A. We love Hello Bello with such fun messaging and imagery.  We also love Kate Hudson
and Kat VonD.

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Q. What's next for Nook Sleep?

A. We do have some exciting things in the works that allow Nook to stand out even more, but you will just have to wait and see.  We also are being very strategic in working with influencers this year, and are excited to share our products with influencers of all followings. 

As a company, we look forward to expanding our reach, to helping our team learn different aspects of the business, and to continue promoting healthy and safe sleep.

Follow Nook Sleep and YouthufulNest's collaboration with Influencer mama @ChristineYeargin

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